Logo & Identity Systems
Create flexible identity elements that can work across web, print, campaigns, and internal communications.
Visual identity + interface systems
Branding + Design
Identity, style guides, illustration, messaging
Create a visual system that helps people understand who you are and what to do next.
What this is for
Design that supports decisions, not just decoration.
A useful brand system gives teams a shared visual language and gives audiences a faster way to understand what matters.
Viv can build from an existing identity, refresh a dated system, or create new design foundations for campaigns, programs, and websites.
We connect brand expression to web usability, so typography, color, imagery, icons, voice, and interface patterns all work together.
Design Systems & Style Guides
Document reusable patterns so pages feel consistent and future updates stay easier to manage.
Custom Illustration & Iconography
Use visual assets to explain ideas, distinguish services, and add warmth without clutter.
Brand Voice & Messaging
Shape language that sounds like the organization and helps users choose the right next step.
How we work
A design process built around shared understanding.
Good design conversations need visible options, clear language, and criteria the whole team can use.
Find the right references
We review peer, competitor, and best-in-class examples to define what should feel familiar or distinctive.
Sketch the system
We create early visual directions and interface patterns so teams can react before details harden.
Refine for real use
We test the design against actual pages, content types, devices, and future publishing needs.
Portfolio-informed work
Portfolio design starts with audience clarity.
The best portfolio pieces are not just polished; they make the organization easier to recognize, navigate, and trust.
A flexible design system keeps future pages from drifting apart.
“We are regularly getting positive feedback from our audience! The user-friendly layout and design showcases MCI’s work in a comprehensive and attractive manner and helps attract new audiences and draw our existing audience further into our organization and content. The site brought MCI’s content into a new era, allowing for new ways of promoting content. The vastly improved analytics also helps us to increase and demonstrate our impact.”
Connected service
Full-Service Website Design & Development
Bring the strategy, design, build, launch, training, and long-term improvement work into one joined-up website process.
Discovery
Sketch & Brainstorm
Visual Design
Build + Train
QA + Launch
Optimize + Extend
Sketch & Brainstorm
Visual Design
Build + Train
QA + Launch
Optimize + Extend
Ready to make the next move?
Let’s turn the open questions into a plan.
Bring us the workflows, content, audience needs, or technical constraints that are slowing the site down. We’ll help sort what matters first.